Thought Leadership

In addition to his executive blog, Michael’s editorial contributions have also been featured in a number of news sources including Adweek, CBS News, Fast Company, NBC News, The New York Times and Wall Street Journal.

Insights

Strategic thoughts on business, tech, and brand performance—curated from Michael’s editorials on ModernImpact.com.

Read full articles on ModernImpact.com

The Clock is Ticking on Tiktok

Michael Priem breaks down what a ban could mean—and why brands should be ready.

The ROI of the RTO Trend

Explore why the return-to-office trend is gaining traction—and what ROI leaders can expect by bringing teams back together.

Opposite Day at Google

Google flips the script on its own best practices—and advertisers are paying the price.

A New Role for Agencies

Michael Priem explores how modern agencies must evolve from vendors to value-driving growth partners.

Digital Transformation in 30 Days or Less

Michael Priem outlines how to spark meaningful change in just 30 days—without the enterprise red tape.

Transparency is the New Black

Why brands embracing transparency aren’t just on-trend—they’re building lasting trust.

That Magic Bullet Doesn’t Really Exist.

Michael Priem breaks down why sustainable growth isn’t about shortcuts—it’s about strategy.

Transparency = Trust

What GDPR taught us—and why transparent data practices are now a brand imperative.

This is Your Brain on Digital

Michael Priem explores how technology is rewiring attention—and what it means for marketers.

Programmatic: Revolutionizing the Race for New Prospects

How data-driven media is reshaping the race for new prospects—and why precision matters more than ever.

Editorials

Michael Priem is a frequent source for insights on marketing, tech, and leadership—featured in outlets like The New York Times, WSJ, Gizmodo, and Adweek.